Negotiation Basics for Entrepreneurs with Emily Underwood

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"So many people are afraid of negotiating, but the truth is, you all do it everyday, even if you don't realize it."

Negotiating can terrify even the most confident of startup founders, but entrepreneurs can't let the fear stop them from getting what they need to ensure the success of their business. Emily Underwood, Assistant Clinical Professor at the University of Chicago's Innovation Clinic helps startups to overcome that fear with tips and tricks, do's and don'ts of negotiating.  

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