Julia Ponteli
Manager, Deloitte Digital
Julia has 15 years of global expertise in the fields of customer research, design, branding, and product management. Throughout her career Julia has mentored over 10 startups in various industries including farming, education, consumer products, media, and financial services. She is now a Product Lead at Deloitte, where she oversees a range of Renewable Energy solutions for an F500 company. Julia was also a co-founder of Springpoint, a center for innovation in Brazil that worked with clients like Santander, Visa, and Unilever. She holds an MBA from Kellogg School of Management and a MS in Design Innovation from McCormick School of Engineering.
Questions:
How can I ensure my product is meeting my customers’ true needs?
How should I position my brand and what should be my go-to-market strategy?
How can I plan a business that will stay competitive in the long run?